EXPERIENCE

FOUNDER & CEO

ThriveStreams (Blueprint Health Portfolio Company) • Brooklyn, NY • November 2012 – Present

Validate product assumptions by conducting and interpreting user data via Google Analytics, Mixpanel, remote interviews, surveys, and support tickets. Produced design documentation, mockups, and prototypes to assist implementation by development team, Identified and iterated on Customer Segment, Problem, and Business Model using Lean Business Canvas.

  • Increased application engagement by 20% by redesigning gamification and push notification experiences.
  • Developed frontend and backend for web application and RESTful API using HTML, CSS, Javascript, Ruby on Rails, Aptible, and PostgreSQL.
  • Launched mental health platform for use in research study funded by the National Institutes of Health that grew to 3K+ users with 8% weekly growth rate.

SENIOR CONSULTANT

Xantrion • Oakland, CA • March 2005 - January 2011

Developed and managed an Infrastructure as a Service offering — a new line of revenue to compliment primary revenue stream at Xantrion. Conducted market need analysis, requirements gathering, and release planning of service offering. Collaborated with cross-functional teams to deploy and launch solution on time and on budget.

  • Generated 10% increase in monthly recurring revenue by identifying opportunity to leverage new virtualization solutions for new and existing customer base.
  • Improved Net Promoter Score 5% by redesigning the customer on-boarding process to simplify data collection and improve user experience.
  • Decreased deployment time 30% by working with engineering to identify solutions to optimize backend infrastructure.

IT CONSULTANT

QBIS Group • San Francisco, CA • September 2002 - March 2005

Implemented strategic vision and day-to-day activities of a technical consulting team specializing in implementation services: design through launch and ongoing quality assurance. Developed product strategy and roadmap for enterprise business intelligence product offerings for the City of San Francisco and the County of San Diego.

  • Co-managed new product and services life cycle from strategic planning to tactical activities.
  • Drove a solution set across development teams through market requirements, product contract, and positioning.
  • Co-developed and implemented custom enterprise software package responsible for improving secure data extraction, transformation, and load times.

EDUCATION

University of California, Irvine
Bachelor of Arts in Economics, June 2001  
Minor in Information & Computer Science

General Assembly, New York  
User Experience Design, Winter 2013
Intro to Product Management, Spring 2013

Parsons The New School for Design
Graphic and Digital Design, Winter 2014

Stanford University
Innovation and Entreprenuership Certificate
Expected Graduation, Summer 2017

ACTIVITIES AND HONORS

  • 2007 ING New York City Marathon Finisher
  • 2006 Wildflower Triathlon Finisher (Olympic Distance)
  • Kaba Modern / KM Legacy
  • Sigma Alpha Epsilon National Fraternity

SKILLS

Product Management
Product Design
User Experience Design
Cross Platform Design
Agile Software Development
Full Stack Web Development

PROCESS

DISCOVER:
Competitive Analysis
Personas
User Research
Flow Mapping
Customer Interviews
Feature Definition
Requirements Gathering

DESIGN:
Sketching • Wireframing
Omnigraffle • Balsamiq
Low & High Fidelity Mockups
Adobe Suite (PS, Ai, Id, Fw)
Keynote • proto.io

BUILD:
Functional Prototyping
HTML • CSS • Javascript
Ruby on Rails • REST APIs
WordPress
GIT • Github
Quality Assurance

LAUNCH:
Go to Market Strategy
Pricing • Proposals
Sales/Support Training

MEASURE:
A/B & Multivariate Testing
Usability Testing
Feedback • Reviews
Usage Analytics